Publication: Harvard
Christina Bielaszka-DuVernay
June 3, 2008
Retaining talent is a competitive necessity, for start-ups and
multinationals alike. But with global uncertainty making budgets tighter,
throwing money at high-performing employees to keep them engaged and
onboard is less of an option.
So I put a question out to a network of consultants and authors: What are
the best nonmonetary ways to motivate, reward, and retain knowledge
workers today? Here are the top answers I received:
Allow personal projects
"You hired your people because they're smart. That means that their minds
are working on all kinds of subjects --some directly related to your
business, and others only marginally. Don't underestimate the motivational
value of permitting your people to work on the marginal projects on
company time. Sooner or later, they'll find a way to relate it back to
your business, usually with very positive consequences." -- Merge
Gupta-Sunderji, a leadership and communications consultant based in Canada
Let them make an impact and develop skills
"The best motivation is when employees feel that they are contributing to
something big, and have an impact on the results of the company. I once
worked on an international assignment in Dublin, where the job market was
very hot. The employees were mostly under 30, and salaries were low. As
their leader, I focused on:
Ensuring they had work that was meaningful. Even though they were very
young in business, they were given work that had impact and significance
to the company. They could connect their results to the bottom line of the
company.
Giving them roles that provided developmental experience in transferrable
skills. Many they needed experience in presenting to executives, handling
negotiations, and other uncomfortable situations.
"The majority of the best performers stayed with the company and continued
to progress successfully. Their meaningful work and added developmental
opportunities created a commitment to the company that didn't exist when
they first joined. " -- Nancy McGuire, McGuire Consulting Group
Help them plan their careers
"Opportunity and recognition predict career satisfaction better than cold
cash for most people. Giving an employee a chance to increase their skills
and visibility on an interdepartmental task force builds skills and
company loyalty. Encouraging employee responsibility for career management
can elicit employee ideas for skill- and career-building assignments that
help employees advance their careers in the direction they want." --
Rachelle J. Canter, president of RJC Associates and author of Make the
Right Career Move (Wiley, 2006)
Show them you respect and trust them
"It really isn't difficult to motivate and recognize without money. A
survey I conducted found that some of the most meaningful actions involved
showing respect, trust, and confidence. Some examples, in the employees'
own words:
Having my boss stop by my cubicle each day, just to say hi. I didn't feel
intimidated just visible.
My manager had more confidence in me than I did.
I was given a difficult customer to assist. The message I heard was, I
trust you.
My boss asked me to participate in a panel discussion on his behalf.
"Also, be sure to thank them. Yes, it is their job, but they will do it
with so much more enthusiasm for a manager who appreciates them." -- Cindy
Ventrice, author of Make Their Day! Employee Recognition That Works
(Berrett-Koehler, 2003)
Keep them "in the loop"
"It is unfortunate that small or shrinking budgets are required to refocus
leaders on one of the fundamental realities of employee motivation and
loyalty. Money is far from the best motivator. Most people put a higher
value on feeling respected, feeling "in the loop," having the ability to
be expressive at work, and having a meaningful voice in decisions that
affect them." -- Todd Dewett, author of Leadership Redefined (TVA, 2008)
and an associate professor of management at Wright State University
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A final word about effective recognition
"When it comes to motivation, money is the last thing one should be
thinking about. I advise my clients to remember three things:
Responsibility along with empowerment is the best motivator
Recognition inspires, not only the recipient but also others
Different people see value in different things, so one should strive to
understand what is important to individuals working for you. This is
especially critical when working in an unfamiliar cultural environment.
-- Ilya Bogorad, principal of Toronto-based Bizvortex Consulting Group